International Hotel Department

Hotel SNS Communication Department

  • Daytime
  • 2 years

At Japan Hotel School's Hotel SNS Communication Department, you will acquire the knowledge and skills necessary to work as a hotelier in a first-class hotel, as well as the ability to use SNS as a powerful promotional tool from a marketing perspective.
We would like to introduce five features of the Hotel SNS Communication Department.

Features of the Hotel SNS Communication Department

Learn about hotelier knowledge and skills in SNS promotion for hotels


At the Hotel Social Media Communication Department of the Japan Hotel School, you will learn the skills and strategies to be an effective social media manager at a first-class hotel. You will also receive detailed instruction from a team of highly qualified instructors who are industry specialists, so that you can become a hotelier in demand in the hotel industry.

Five Features of the Hotel SNS Communication Department

Feature 1: Acquire the skills to manage hotel social media
Feature1

Acquire the skills to manage hotel social media

As a company social media manager, you will be able to strategically create images and videos that match the hotel's brand image. You will also learn about memorable catchy slogans and effective advertising copy. In addition, there is a curriculum unique to a school created by a hotel, where you can acquire the knowledge and skills of a hotelier.

Feature2

Learn about PR strategies using social media from instructors who know the field

You can take classes from instructors who are hotel specialists. You will learn corporate marketing such as public relations and advertising using SNS and verifying the effectiveness of SNS, as well as the knowledge and skills necessary to work in a first-class hotel, and acquire the skills to become a valuable employee.

Feature 3: On-site training for 2 months at 3 locations with paid leave. Experience working on SNS.
Feature3

Paid on-site training with social networking experience

Through two-month internships at three locations, students will gain experience in the accommodation, food and beverage, and public relations departments. Even though they are interns, they will be paid a salary, so they will be able to experience customer service and other duties under stress. They will be able to utilize what they have learned at school in the field and review what they have experienced in the field at school.

Feature 4: Improve your skills by obtaining qualifications and participating in competitions
Feature4

Improve your skills by obtaining qualifications and participating in competitions

The curriculum provides students with many qualifications that are useful in the workplace and are advantageous for finding employment. Students can also develop their skills by participating in events such as the HRS Service Competition, where students from around the country compete on service skills, and the Speech Contest, where hotel managers serve as judges.

Feature 5: Gain problem-solving skills through group study
Feature5

Develop problem-solving skills through group studies

In the second semester of the second year, students will participate in a seminar as a culmination of their two years of study.
Students will improve their problem-solving skills by presenting group research and proposals based on a theme. They will use their knowledge of hotels and food and beverages, as well as accounting and marketing, to bring together what they have learned over the past two years and complete the assignment as a team.